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18 November 2013 / leggypeggy

Signs of India—elections, cement and underwear

Cement billboard

India is awash with colourful billboards. Whether they’re erected on the side of the road or painted on the side of a building, there are several common themes.

Now that we’re in Rajasthan, the coming state election is advertised everywhere.

Cement billboard

But Poor John was first to point out that cement and underpants (or innerwear, to use the India terminology) top the list as the overall most popular billboard topics.

I’ve lost count of the number of brands for each. I’ve managed to snap pics of many different cement signs, with my favourites pictured here, but I’ve not been quick enough to capture images of such memorable and descriptive underwear brands as Big Boss, Brute, Venus and Lux Cozi (selling vests and drawers).

There are plenty of reminder signs too—such as advice to put toilet paper in the bin rather than the toilet itself and to not spit on walls.

People must be pretty good about following the first because no toilet has backed up on me yet, but there are a lot of tobacco-splattered walls that are evidence that few pay attention to the latter.


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  1. Mike Darbro / Nov 19 2013 3:39 am

    Wow, your postings continue to be very informative and humorous my old college friend. I am so happy I found you again after 40-years! How did that happen anyway? My health precludes me from doing much traveling now so I live through your adventures Peggy. I look forward to your photos as well. My interest in photography comes from our KSC connection of course. Took a lot of sports pics for the yearbook, etc. Looking forward to your next posting! No pressure to keep me entertained though okay. 🙂


    • leggypeggy / Nov 19 2013 1:54 pm

      Yeah, where did those 40 years go? Great that we’re in contact again. I hope to get to Nebraska in the next year or so, and we’ll have plenty to catch up on. In the meantime, the blog will have to suffice. I’ll do my best to entertain. Feel free to share it with anyone you think would be interested. 🙂


  2. lmo58 / Nov 20 2013 1:56 pm

    I think that most of India is very colourful. Q&A broadcast from there this week and finished with a Bollywood dance. There’s a young Australian-born Indian woman from Melbourne who now lives in India and seems to becoming a Bollywood star pretty damn quickly. She participated in the dancing; it was beautiful. Have a look on iView if you have time. And I’m so pleased that they remind you to not spit on the walls! Heaven only knows what people would do if you didn’t remind them of such basic courtesies. The billboard photos, like all your others, are great too.


    • leggypeggy / Dec 14 2013 1:18 am

      We’ve met a few Bollywood stars here, but not the young woman from Melbourne. She is known and we sure hope she does well.


  3. Ankur Mithal / May 22 2017 1:19 pm

    Ha ha! Great to read about “life” stories from a visitor’s perspective, over and above the usual ones about visiting Taj Mahal and India Gate. If you had watched TV, fairness creams may have come out tops 🙂

    Liked by 1 person

  4. barkinginthedark / Aug 28 2019 1:09 pm

    India is a mystery. continue…

    Liked by 1 person

  5. barkinginthedark / Aug 29 2019 2:34 am

    me too. safe travels. continue…

    Liked by 1 person

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